My dream is for all San Antonians to be at a healthy weight.
I was not an exercise enthusiast until I graduated 6th grade. Throughout elementary school, I was teased for being a husky kid. I had developed terrible habits of overindulging in watching television and eating. I would watch the Food Network, Science Channel, Discovery Channel, and tons of action movies, and I would cook a recipe from the Food Network daily. Although they were terrible at the time, those habits taught me a great deal for my future, but I'll get to that later. My drive and self-esteem suffered until one day at the end of my 6th-grade year; I was motivated to change my peers' constant teasing; I finally broke and begged my mother to hire a personal trainer. It was at a Golds Gym, where not only did my trainer take me under his wing but the other bodybuilders in the weight room as well.
I lost over forty pounds that summer and showed up to a new school with a new body, a new wardrobe, and a newfound sense of self-worth. It completely changed my social skills and my grades in school. I then had the confidence to make friends, I had the confidence to raise my hand more in class and gained the approval of my teachers, and best of all, I was mentally and physically healthy. As the years went on, I engaged in other physical and mental conditioning disciplines such as Wrestling, Judo, Jiu-Jitsu, Boxing, Kickboxing, Mixed Martial Arts, Karate, and Military Combatives. I became more aware of my city's current health throughout my fitness journey, including my family members. I would also see my mother's patients, who mostly were type two diabetes, commonly caused by inactivity and poor eating habits. My mother would often take me to her clinics, and I would witness many young people who were very sick. After reading that San Antonio was ranked as one of the country's fattest cities in 2011, I thought that since I spent four years working in the fast-food industry and another two years of advertising for restaurants, I contributed to the problem instead of helping.
I thought about how much San Antonio's culture revolves around food and why I played a part. I thought about my issue with overeating as a kid and how a personal trainer changed my life. On that day, I decided to quit my job in advertising, and while still wearing my suit and tie, I walked into a gym and asked to be a personal trainer and group instructor. I was hired on the spot. After my first four years, I held positions in the top three health club franchises as a personal trainer, group instructor, and personal training director. While working for the big gyms, I discovered that giving the personal attention required to help members achieve their weight-loss goals was problematic. I met with many members that wished to cancel their membership at the big gyms. After discussing their experiences, they did not achieve their initial goals when they started. As we sat down and discussed their plans and developed strategies to achieve those goals, they confessed that no one ever approached them with any method. That's when I concluded that the dire need to meet quotas was a priority to the big gyms instead of ensuring that the members succeed in their weight-loss goals. Although quotas are a necessity for the big gyms, it did not match my vision and mission. I set out to fulfill my dream and mission by establishing Personal Trainer San Antonio Texas LLC in 2016. I knew that I could boldly impact more San Antonians by focusing my time developing comprehensive, systematic, detailed, and easy-to-do weight-loss programs. My dynamic programs encompass coaching elements in psychology, physiology, and nutrition to achieve weight-loss.
My mission is to combat the obesity epidemic in San Antonio, Texas, by transforming all of San Antonio into a healthy, thriving community by raising awareness in weight-loss education and developing and executing comprehensive weight-loss programs.
"Dedicated In The Fight Against Obesity"
My number one objective is to have transformed the San Antonio community by reducing the obesity rate by .0001% by the end of 2021. That is about 250 people out of an estimate of 2.5 million people in San Antonio, Texas.
The following objectives will support my number one objective:
I will increase my weight-loss program enrollment by 400% by the end of 2021. That increases my memberships from 40 members to 200 members.
I will reduce my monthly cancellation rate from 40% to 5% by the end of 2021. That will reduce my monthly cancels of 18 people to 10 people per month, considering my membership enrollment increase.
I will increase my success rate of weight-loss transformations (losing 30 lbs. or more) from 35% to 85% by the end of the year 2021—That's 14 transformations to 170 transformations considering my membership enrollment increase.
I will increase awareness of free weight-loss education by boosting my weekly newsletter subscriptions by 150% by the end of 2021. That will be an increase in my current 4,000 subscribers to 10,000 subscribers.
I will implement my member ambassador program by the end of October 2020.
I hope you will be a part of my vision and achieve my objectives this coming year. I look forward to helping you accomplish your fitness goals. I want to learn more about those goals in detail. Click here to fill out this form, and I will give you three free training sessions with me to jump-start your results.
Your local fitness expert,